Clever Girls Collective Blog

secret_clever

Our #SecretClever Gift Exchange (And a Surprise from Target!)

What happens when you gather some of the best crafters, DIY-ers, and creative influencers and ask them to participate in a secret santa gift exchange? That’s exactly what we did with our own Clever and creative network of almost 7,000 bloggers, Instagrammers, Pinners, Tweeters, Viners, YouTubers, and Facebookers and ended up with some amazingly festive and Insta-worthy packages! Read more

: freya : December 10, 2014 : 4 Comments
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#CleverSparkle: Snaps from Our Holiday Party

Clever Girls Know How to Party… and party we did at our annual holiday party at the a.Muse gallery in San Francisco! Click through for snaps of our very Clever team. Read more

: freya : December 8, 2014 : 0 Comments
Holiday-Gathering

Not Another Boring Holiday Campaign: Highlights from Our Clever Network

‘Tis the season for holiday ad campaigns, and don’t we know it here at Clever Girls. Our holiday campaigns are in full swing, and we are continually blown away by the high-quality and creative blog posts our Clever influencers have created. We’ve rounded up some of our favorite posts, because we’re all about the #humblebrag. Scroll through to see how our Clever Network created amazing content for our brand partners. Read more

: freya : December 4, 2014 : 0 Comments
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Why Your Brand Needs Social Media for Its Holiday Campaigns

Black Friday: the sales are killer, and so are the lines. Despite reports that the hype surrounding the shopping holiday is dwindling, marketers are still taking to social media to announce their holiday campaigns and Black Friday deals. So is it still worth it to advertise your brand’s Black Friday deals on social media? Read more

: freya : November 21, 2014 : 0 Comments
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I’m NOT Trying to Have It All

Our Founder, COO, and Chief Creative Kristy Sammis gives her thoughts on being labeled as a “working mom.”

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: freya : November 14, 2014 : 0 Comments
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What Your Brand Can Learn from #AlexFromTarget

Meet Alex. He’s a 16-year-old Target employee, and this past week his image went viral on the internet. Read more

: freya : November 6, 2014 : 2 Comments
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No, Your Catcalls Aren’t Compliments

There’s a video that’s been making the rounds on the internet this week. In it, a woman silently walks through the streets of NYC dressed in a crew-neck t-shirt and jeans. Through the use of a hidden GoPro (video editing controversy aside), she was able to document the 100+ instances of sexual harassment she encountered throughout the day. Read more

: freya : October 31, 2014 : 1 Comments
female_fan

When It Comes to Sports, Women Don’t Want to Be Treated Like Girls, They Want to Be Treated Like Fans

Most women aren’t afraid to admit they’re lovers of typical girly embellishments. Pink, sequins, and sparkles are hard to resist, especially because women have been told from the time they are little that those are things girls should like. But when it comes to sports, women don’t want to be treated like girls, they want to be treated like fans. Read more

: freya : October 23, 2014 : 0 Comments
tomb_raider

Game On: It’s Time For Women Gamers To Wield Their Power

Let’s talk about who REALLY plays video games and why we all need to stand up to harassment against women online. Read more

: freya : October 16, 2014 : 4 Comments
magic_middle

The “Magic Middle” or the Power of the Mid-Tier Influencer

When it comes to online influencer campaigns, people are often swayed by the big numbers. We want BIG impressions from BIG influencers with BIG followings. It seems like common sense to go after the “A-list” influencers. The bigger the influencer, the bigger the impressions and the more effective your campaign, right? Read more

: freya : October 3, 2014 : 0 Comments