When it comes to online influencer campaigns, people are often swayed by the big numbers. We want BIG impressions from BIG influencers with BIG followings. It seems like common sense to go after the “A-list” influencers. The bigger the influencer, the bigger the impressions and the more effective your campaign, right? Read more
Clever Girls Collective Blog
Let’s talk about who REALLY plays video games and why we all need to stand up to harassment against women online.
We think that #Batkid was pretty much the best day ever. The story of a five-year-old cancer fighter, Miles, and his day as a superhero saving the city of Gotham (aka San Francisco) touched the hearts of many. But we know that there were some critics.
Here are our top five social media stories for this week! Read more
By now, you’ve probably heard about the DiGiorno Twitter debacle. But for those of you who whose lives aren’t completely consumed by social media like ours, here’s the sitch: DiGiorno done messed up. They hopped on a trending hashtag (#WhyIStayed), as many brands do nowadays, without researching what the hashtag was all about or why it was trending. Read more
Here at Clever Girls, we’re pretty obsessed with the internet. We make it our business to support the professional goals of over 6,500 smart, savvy women influencers who make it their business to share their lives with their online communities. We’ve been in business for five years and were founded by women who’ve been in the social media space for over a decade. Read more
We get it. Blogger outreach is hard. There are so many factors to consider from stats to influence to the quality of their content as well as the most important question: how will they move the needle for your brand? Read more
Here are our top social media stories for this week! Read more